We must realize the importance of Professionalism and acquire services of professionals to make progress- Saeed Allawala


IBA starting Postgraduate Diploma in Healthcare Management from January 2015

We must realize the importance of
Professionalism and acquire services of
professionals to make progress-Saeed Allawala

Medical Graduates have very poor background of Public Health
and they are not interested to work in this field- Prof. Naeem Jafary

Efficient hospital management will help us provide effective,
safe, better economical healthcare to our people-Mr. Izhar Hussain

Medical Errors and Patient Safety are some of the serious
issues at our hospitals-Minhaj Qidwai

KARACHI:  Institute of Business Administration, South Asia’s premier business school at Karachi is starting a one Year Postgraduate Diploma in Healthcare Management from January 3, 2015. The formal launch ceremony for this programme was held at the IBA City Campus on Saturday November 8th 2014 which was jointly chaired by Mr. Saeed Allawala Chairman of Pakistan Pharmaceutical Manufacturers Associaton (PPMA) and Prof. Naeem Jafary an eminent educationist and former Vice Chancellor of Ziauddin Medical University.

Speaking at the occasion Mr. Saeed Allawala said that it was high time that people at the helm of affairs every where change their mindset and mentality. We have so far not learnt the value of professionalism and given due respect to professionals. We must acquire the services of professionals every where if we have to make any worthwhile progress. People in authority have to change their thinking. At present even some hospital administrators are not aware of the hospital transmitted diseases and we do not know exactly its prevalence.  There are pharmacies which sell expired drugs and not all the patients are intelligent or literate enough to look at the label carefully.

Prof. Naeem Jafary, Mr. Saeed Allawala Chairman PPMA, Dr. Minhaj Qidwai
and Mr. Izhar Hussain from IBA cutting the cake at the formal launch ceremony
of Postgraduate Diploma course on Healthcare Management being
started by IBA from January 2015.

Our Human Resource Development figures has further gone down as compared to other neighboring countries and we are very poor in this regard.  We do not have many trained people in the field of hospital management and many healthcare facilities have no infection control programmes in place which adds to the healthcare cost and prolongs the hospitalization of the patients. People should come up and take up hospital management as career. By starting this Postgraduate course in Healthcare Management, IBA which is my own Alma mater has achieved yet another milestone and I am proud of it and congratulate the IBA administration and management.

Prof. Naeem Jafary in his speech also commended the efforts of IBA to start this postgraduate course in healthcare management. There was a great need for such a programme. Our medical graduates have a very poor background of public health since they are trained in healthcare facilities mostly located in cities and they are not prepared to work in public health. There is something seriously wrong with our health system. According to Save the Children Fund, Pakistan has the worst neonatal mortality of 41/1000 in the region. Failure to control Polio was yet another tragedy. This programme will help produce professionals in this field and also provide an opportunity to those who are already working in healthcare facilities to enhance their expertise, he remarked.

Giving details of the programme Dr. Minhaj Qidwai Director of this postgraduate programme first referred to the situation prevailing in United States in the Year 1900. They were facing the same problems and a similar situation that we find in Pakistan today. At that time there were 155 medical schools. Flexner recommendations were made public in 1910 which said that at least fourteen medical schools in the State of Chicago alone were disgrace to the State. As a result a large number of medical schools were closed down. The report also recommended that medical schools should acquire the services of full time faculty, train physicians and also engage medical faculty in research. This was the beginning of a new era in United States health services. At present we have no National Health Insurance programme, patients pay almost 78% of their healthcare cost out of their pockets, medical errors and patient safety are some of the serious issues in our healthcare facilities. These can be effectively addressed by professionals trained in Healthcare Management. The management depicts the standard of hospital services, he added.

Postgraduate course in Healthcare Management, he said, has been designed for those who are interested to pursue their career in hospital and healthcare management. Doctors, Dentists, Nurses, Pharmacists and other graduates who are aspiring for a leadership in hospitals are eligible to apply.  Highlighting salient features of the programme Dr. Minhaj Qidwai said that it is one year weekend programme leading to EMBA which is ideal for working professionals. It consists of case study based teaching, real life learning, simulations, guest speaker sessions, educational trips to organizations, live projects and video conferences. After completion of this programme they should be able to analyze, implement the contemporary approaches in hospitals and healthcare management, effectively use evidence based approach besides effectively managing healthcare facilities to achieve organizational goals and objectives. Learning structure was based on twelve courses consisting of Research in Epidemiology, Biostatistics and Methodology. Education part will consist of  effective communication for hospital management, Human Resource Management, Leadership Skills for Hospital Managers, Strategic Decision making and Healthcare Landscape. The participants will have enough exposure to  hospital design and architecture, patients flow, hospital planning, healthcare planning,  aligning operations and customer healthcare, hospital supply chain management, quality management, Healthcare Management Information System besides healthcare financial management.  They will be trained in report writing and management skills.

Timings of the course are 2.30 PM to 9.00 PM on Saturday and from 10.00 AM to 5.00 PM on Sundays. Fee is Rs. 30,000/- per course. There is processing fee, security deposit which is refundable, diploma certificate fee. Total cost if payment is made in advance is Rs. 3, 68,500/- (three lac sixty eight thousand and five hundred) but Rs.  428,500/- (four lac twenty eight thousand five hundred) if paid in three equal installments.

During the discussion, various issues related to the utilization of these professionals,  their  demand in hospitals,  cost of the programme were discussed and it was felt that it was a useful programme. In the days to come, there will be a great need for such professionals and since we have to plan for the future requirements, decision to start this programme was timely.

Earlier Mr. Izhar Hussain Izhar Hussain, Director, Center for Executive Education, Institute of Business Administration in his introductory remarks said that IBA was the oldest business school in this region. Over the last few yeas IBA has been transforming and new faculties have been added like Computers systems, Information Technology, Social Sciences. We have Center for Executive Excellence, Center for Excellence in Journalism, Center for Economic Research and many others. We have been doing surveys for corporate sector. IBA is striving to improve the quality of education in Pakistan. We intend to start Diploma in Family Business. We are at present collaborating with many world renowned institutions and centers.  Recently we have signed an MoU with Indus Hospital for this programme.  They have helped us develop this programme. Other institutions which have helped us in this programme include Kidney Center, Taba Heart Institute, Liaquat National Hospital, and Karachi Medical & Dental College.  There is always room for improvement and we believe in participatory management and collaboration, hence we need your help and assistance in all sectors.

There is lot of opportunities in hospital management. If good hospital manages are available, we can attract leading chain of hospitals. With aging population, we also need Hospices which do not exist at present. We can provide effective, safe, better economical healthcare to our people. Just by eliminating hospital errors, lot of money and precious lives can be saved. We have already missed the Millennium Goals, almost 30% of our population is not aware of the fact that they are suffering from hypertension and those who know, only 3% have achieved adequate control of their blood pressure. These are all very dismal figures and by having professionals trained in hospital management we can improve the situation, he remarked.